Email marketing

Once touted as a “dead” marketing channel, email marketing is back on the rise––accounting for 30% or more of ecommerce brands’ revenue. Better yet, its high ROI and profitability make it one of the best marketing channels to double down on in bear or bull markets.

Email marketing articles

Email marketing
Mar 15, 2023
Email marketing best practices

Check out how these brands use email marketing to drive revenue growth and get practical tips you can implement for your business.

Profile photo of author Annie McGreevy
Annie McGreevy
25min read
Image shows a woman looking at a computer.
Email marketing
Mar 2, 2023
How to use (and automate) abandoned cart emails

An abandoned cart email is an email used to re-engage shoppers who add products to their online cart but leave the site without purchasing.

Profile photo of author Alexandra McPeak
email marketing automation tools
Email marketing
Feb 24, 2023
Key email marketing automations

Check out these 5 email automations that you should be implementing for your brand and see real examples in action.

Profile photo of author Tiffany Regaudie
Email marketing
Feb 23, 2023
11 anniversary email examples to delight & surprise

Learn what anniversary emails are, how they help build stronger customer relations, and discover various anniversary email examples from top ecommerce brands.

Profile photo of author Annie McGreevy
Annie McGreevy
20min read
Image shows a man listening.
Email marketing
Feb 9, 2023
New research: how to time your marketing emails

Learn more about how to use technology to automate data-driven decisions about the best email send times for your unique audience.

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Annie McGreevy
23min read
2023 email and sms marketing trends
Email marketing
Jan 10, 2023
11 trends ecommerce brands should test in 2023

Discover the 2023 trends in email and SMS marketing, plus predictions from ecommerce operators on what’s to come.

Profile photo of author Mae Rice
Mae Rice
20min read
Image shows a cookout
Email marketing
Jan 9, 2023
15 Labor Day email marketing examples

Use these 15 Labor Day email + SMS marketing examples and email message ideas to capture attention, build brand awareness, and boost sales.

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Emily Riedy
18min read
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Email marketing
Jan 8, 2023
15 bewitching Halloween email + SMS marketing ideas

Check out these 15 Halloween email ideas (plus examples) for marketing that’ll engage your audience in a frightfully successful way.

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Emily Riedy
16min read