Text to Buy Coming Soon
Text to Order
with Shop Pay
Introducing the easiest way for shoppers to buy, without ever leaving their text conversation.
SMS Marketing
Text to buy waitlist

Get started with SMS Orders
How text-to-order works for shoppers
- Reply with BUY keyword to initiate order
- Check out with Shop Pay (as a Shop Pay customer, your payment and shipping details are remembered)
- Text CONFIRM to complete order
Text for Brands
How text-to-buy works for brands
- When creating a new SMS message in a flow or campaign, include the option to purchase with a keyword
- Customer receives SMS message and confirms their order with a text reply
- Confirmation text is sent to the customer
- Klaviyo automatically processes the order with Shop Pay, all within the text conversation
SMS that works
Drive more sales with SMS, faster
- Make it easier than ever to buy with Shop Pay and a text reply
- Shop Pay is the #1 accelerated checkout in the US on Shopify
- Speed of Shop Pay compared to standard checkout: 4x
- Provide a frictionless experience
Use SMS to foster customer loyalty
- Keep customers coming back with a convenient way to pay
- Up to 85% of Shop Pay users become repeat buyers at any Shopify merchant within 12 months
- Nurture stronger relationships across the customer journey
When to use text-to-buy
Anticipate customer needs and send text-to-buy campaigns that drive action for back in stock items, product announcements, and more.
Back in stock
Notify waitlist customers and let them buy right over text
Promote products
Promote your best-selling or newest product and convert via text
Refills & reorders
Make it easy for customers to purchase over text when it’s time for a refill
Join the waitlist
