Customer data ownership
Customer data ownership articles
Transparency around cookies is a net positive for the industry. Consumers should know how their data is being used.
Collecting Customer-First Data from ecommerce quizzes is key to creating personalized and relevant customer experiences.
Customer-First Data isn’t just the new way forward for ecommerce brands, it’s the only way forward. Here’s what to collect and how to use it.
Find out how Apple iOS 15 will affect your Klaviyo email account, how Klaviyo is responding, and what you can do.
Learn how the holiday sales playbook has changed and discover real-life examples to retain customers using post holiday using customer-first data.
Klaviyo CMO, Kady Srinivasan offers advice for third-party data: it is dead. Digital experiences should be personalized to scale with Customer-First Data™.
As lockdowns lift and consumers get distracted, how can you increase customer retention for your ecommerce business? Read these expert tips.
Get tips and ideas from DTC businesses and create a VIP rewards programs used to influence repeat purchases, retention, among your best customers.