The Klaviyo Approach
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Shopping is about to hit its peak season. But this year’s surge will look different from those before it. Instead of impulsive buying sprees, shoppers are entering the holidays with a more deliberate mindset.
Get inspired by 9 Boxing Day marketing ideas and email examples from real brands. Learn how to segment audiences, personalize campaigns, and drive post-Christmas sales with Klaviyo.
Learn 6 ways brands use AI in marketing automation to target audiences, create content, personalize, predict churn, benchmark, and manage reviews.
Email marketing best practices
Migrating to Klaviyo? Get expert insights on timing, tools, and tips to maximize your impact before Black Friday & Cyber Monday.
Explore Black Friday Cyber Monday email examples from top brands like Beyond Yoga and Twinings. Learn what worked, get expert tips, and see their successful results.
Learn more about the best time to send marketing emails. Pinpoint the optimal time to capture user attention to boost engagement and ROI.
SMS marketing best practices
Discover 6 key factors to choose the best SMS marketing platform covering integrations, compliance, AI, and pricing to power smarter customer journeys.
Inbox filtering, AI summaries, RCS, and link tracking changes are coming. Use Klaviyo to adapt quickly and keep your SMS strategy strong.
“I’m worried we’re going to create friction in the customer journey.” “I’m worried we’re going to get a lot of replies saying it’s spam.” “I’m worried people are going to unsubscribe and it’ll create bad experiences.” These are just a few of the very real concerns marketers have expressed when I’ve suggested SMS marketing. And, […]
Campaign strategy best practices
Shopping is about to hit its peak season. But this year’s surge will look different from those before it. Instead of impulsive buying sprees, shoppers are entering the holidays with a more deliberate mindset.
Get inspired by 9 Boxing Day marketing ideas and email examples from real brands. Learn how to segment audiences, personalize campaigns, and drive post-Christmas sales with Klaviyo.
Ecommerce is in a browsing boom. Product views are up 37% YoY while orders lag behind. Discover how to turn browsers into buyers this BFCM 2025 with Klaviyo’s insights on personalization, AI, and pre-holiday shopping trends.