What’s new in Klaviyo: November product updates

There’s a lot to prioritize during November with the holiday season in full swing. For this month, we focused on launching new SMS offerings, enhanced signup form and preference page capabilities, and released new integrations. Read on for insight into these products and start incorporating them into your seasonal marketing. 

November product highlights

• SMS assistant
• SMS in New Zealand
• Scheduled signup forms
• Redesigned consent pages
• Scopes for private API keys
• Litmus integration
• Klevu integration

Cut down on copywriting time with the new AI-powered SMS Assistant

Make SMS copywriting faster and easier this holiday season with Klaviyo’s SMS Assistant.  Provide the SMS Assistant a short description of your campaign to generate examples of compliant SMS copy in just a matter of seconds.

Check out the SMS assistant and get inspired for your next campaign today.

SMS is now available for recipients in New Zealand

With recipients across the globe already feeling the Klaviyo SMS love, we’ve added New Zealand to the list! You can now use the same great Klaviyo features like segments and AI-powered suggested responses to send personalized text messages to recipients located in New Zealand. Be sure to check out local best practices before sending. 

Request your short code to get started with sending SMS in New Zealand today. 

Schedule signup forms to automatically display 

It’s common for brands to offer temporary discounts via signup forms during the holiday season. Instead of manually turning those forms on and off yourself, you can now schedule them to automatically display on a particular day and time. And no more setting reminders to disable forms after the holidays are over – Klaviyo has got you covered.

Schedule your signup forms in Klaviyo with ease. 

Simpler, more flexible features for managing consent and subscriber preferences

Klaviyo’s consent pages allow your subscribers to opt-in, opt-out, and manage their preferences. We streamlined these pages by giving you a new drag and drop builder with more control, added the ability to collect SMS consent, and more. 

Check out more information about our redesigned subscriber preference pages or try the new page editor. 

Enhanced security and more control with scopes for private API keys

At Klaviyo, we take the security of our platform seriously and are constantly releasing improvements in this area. You can now add scopes for private API keys to this list. Increase control over who can access your API endpoints and set limitations when sharing private API keys with third parties. 

Enhance the security of private API keys in your Klaviyo account settings. 

Quickly test emails for optimization with the new Litmus-Klaviyo integration

With the thousands of ways emails can display across different inbox clients, it’s important for brands to get ahead of these issues. Litmus is well known for helping brands test and optimize large email sends so that they display correctly. We’re excited to announce that the Litmus-Klaviyo integration is now available! 

Download the chrome extension to get testing today. 

Personalize messages using high-intent search data with our Klevu-Klaviyo integration

Klevu tracks what customers are searching for during online shopping trips. Take data-driven personalization to the next level with our Klevu integration. You’ll have access to insightful search data which you can use to send personalized content to the best shopper profiles, powered by Klevu’s AI.  

Learn more about the Klevu-Klaviyo integration or follow these steps to connect your Klevu/Klaviyo accounts. 

New features to test this holiday season

We’re here to help make this holiday season the best one yet with our new capabilities and improvements to the platform. We’re excited to announce what we’ve been working on for next month!