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Smarter connections, stronger relationships: Klaviyo’s Q2 integration highlights

Klaviyo news
June 18, 2025

Smart brands know that every customer interaction is an opportunity to build lasting relationships—and that smarter marketing means stronger customer relationships.

Klaviyo’s integration ecosystem connects your data for more intelligent, personalized, and automated marketing, turning every interaction into an opportunity for long-term loyalty.

This quarter we’re spotlighting new ways to power up your CRM strategy with updates from Gorgias, TikTok, and Thanx. Whether you’re unifying support and marketing, retargeting smarter with paid media, or driving loyalty with personalized perks, these integrations help you show up better—at every touchpoint.

More insight. More connection. More growth. Let’s dive in.

Gorgias: Now supporting multi-brand accounts

If you manage multiple brands, this update’s for you. With the Klaviyo x Gorgias integration, you can now control which brand’s tickets sync into Klaviyo—ensuring your flows, segmentation, and reporting stay clean, accurate, and brand-specific.

Trigger automations based on opened or resolved ticket events, suppress frustrated customers from upcoming campaigns, follow up with a personalized support check-in, or send exclusive offers to bring them back.

Even better? When a customer replies to a Klaviyo SMS, their response will create (and update) a ticket under the correct brand—sent from the same support number they originally messaged.

Good news: If you’re using Zendesk, this same update just rolled out for multi-brand support in Klaviyo’s Zendesk integration, too.

TikTok: Turn segments into supercharged audiences

Your Klaviyo segments are powerful. Now, they can fuel your TikTok ads, too.

With Klaviyo’s TikTok Audience integration, you can sync your best-performing lists directly into TikTok Ads Manager to run smarter campaigns. Retarget recent visitors, suppress recent purchasers, or build lookalikes based on your top customers. No manual exports, no wasted spend—just better targeting and a stronger return on ad dollars.

Want to explore all your options? Klaviyo actually offers two TikTok integrations, including a Lead Ads integration that automatically pulls new leads into Klaviyo and triggers email and SMS flows in real time.

Thanx: Loyalty that keeps diners coming back

Restaurants, this one’s for you.

The Klaviyo x Thanx integration makes it easier than ever to reward your VIPs and personalize your outreach. You can now use new profile properties like loyalty tier, points balance, and birthday to tailor emails and texts that celebrate loyalty milestones, nudge new members toward rewards, or turn birthdays into revenue-driving moments.

Plus, we now sync email and SMS consent from Thanx, so you can reach guests confidently, knowing your outreach is always compliant.

Klaviyo might be known for retail, but we’re cooking up more for restaurants lately. This integration is just one step in our growing menu of restaurant-specific tools.

Connect your stack and deliver experiences that scale

Klaviyo’s 350+ integrations are built to grow with you. Want to see what else is new? Explore our full integrations directory for more ways to connect your tech stack and your customer experience.

Klaviyo is the only CRM built for B2C.
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Ann-Marie Hilbert
Ann-Marie Hilbert
Ann-Marie Hilbert is a partner marketing professional with extensive experience in technology partnerships within the ecommerce space. At Klaviyo, she drives strategic initiatives with tech solution partners that empower retailers and brands to scale and thrive in the dynamic ecommerce landscape.

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