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Introducing Customer Hub: turn every interaction into revenue

Klaviyo news
25 September 2025
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Turn service into revenue

Generated by Klaviyo AI

The post explains how Customer Hub centralizes key customer actions like tracking orders, managing subscriptions, and redeeming rewards into a single branded experience. It describes how real-time behavioral data from these interactions powers personalization, reduces service load, and turns routine support moments into measurable revenue growth.

  • Unified customer experience: Customer Hub provides a single, fully branded onsite destination where shoppers can manage orders, subscriptions, returns, rewards, recommendations, favourites, and support.
  • Real-time data signals: Every action in Customer Hub flows into Klaviyo in real time, turning events like favourites, returns, and subscription updates into high-intent signals for instant personalization.
  • From support to growth: Routine service interactions become revenue opportunities, such as using return requests, favourited products, and subscription changes to trigger win-backs, reminders, and cross-sells.
  • Proven impact example: ThirdLove achieved a 30% loyalty point redemption rate over 30 days with a personalised loyalty block in Customer Hub, demonstrating its potential to boost engagement.
  • Fast setup and measurement: Teams can launch Customer Hub in minutes using pre-built blocks and integrations, customize design with or without code, and track revenue, self-serve activity, and order value in real-time dashboards.

Brands lose revenue when customers get stuck. Yet that’s exactly what happens when shoppers have to bounce between chatbots, emails, phone calls, and account pages just to track an order, start a return, or redeem rewards.

Klaviyo’s Customer Hub changes that. It gives every shopper a single, fully branded destination to manage their entire relationship with your business—orders, subscriptions, rewards, recommendations, and more.

And because it’s built on Klaviyo, you can launch in minutes without developers—turning fragmented, frustrating experiences into seamless ones that drive loyalty and revenue at scale.

What is Customer Hub?

Online shopping interface showing a beauty product page for "Rejuvenating" cream by Opaléa, and a customer hub sidebar for Milla with loyalty points and recently viewed items.

Customer Hub is a fully branded overlay on your site where shoppers can:

  • Track orders
  • Manage subscriptions
  • Start returns
  • Redeem rewards and coupons
  • Shop with personalised recommendations
  • Save favourites for later
  • Get support

Marketers and service leaders can also bring every integration—loyalty, returns, subscriptions, shipping, and support—into the Customer Hub experience. This lets teams launch Customer Hub immediately and begin seeing value without having to alter their tech stack. For consumers, it gives them a one-stop shop to manage everything they need from your brand.

The real breakthrough is data in motion

Every action in Customer Hub flows into Klaviyo in real time. When someone favourites a product, updates a subscription, or starts a return, it’s not just a transaction—it’s a high-intent signal you can act on instantly.

And the converse is true too: everything you know about someone in Klaviyo can now shape what they see in Customer Hub. With the richest data set in the market—purchases, behaviours, loyalty status, churn risk—marketers can personalise each shopper’s onsite experience in ways no one else can.

This is the magic that once set apart Klaviyo email and SMS. Now, it’s live on your website.

From cost centre to growth driver

Customer service has traditionally been seen as a cost centre, answering “Where’s my order?” emails, or processing manual returns. Customer Hub flips that equation.

  • For marketers: Turn every consumer view, click, and favourite into a revenue-driving moment.
  • For service teams: See fewer tickets, faster resolutions, and empowered customers.

Here are a few examples:

  • A return request can trigger a personalised win-back.
  • A favorited product prompts an automated reminder.
  • A subscription update opens the door to cross-sell or upsell.
  • A re-order becomes a one-click action.

Customer Hub transforms routine service interactions into personalised experiences that drive loyalty, retention, and more sales, making it a win-win for service teams and marketers alike.

B2C intimates brand ThirdLove saw a 30% loyalty point redemption rate over a recent 30-day period—an all-time high— with support from a personalised loyalty block in Customer Hub.

Launch fast, prove impact

Customer Hub is designed for speed and simplicity. You can get started in minutes with no developers required.

  • Launch with pre-built content blocks, an intuitive editor, and plug-and-play integrations.
  • Configure design with just a few clicks, or refine with advanced CSS if you want more control.
  • Track revenue growth, self-serve interactions, and order value in real-time dashboards.
  • See exactly how much impact Customer Hub is having from day one.

Every shopper interaction—pre- or post-purchase—is a chance to build loyalty and drive revenue. Until now, those moments have been disconnected from marketing, siloed in support, and treated as costs instead of growth opportunities.

With Customer Hub, marketers and service leaders finally share the same signals, same data, and same outcomes: delivering personalised, seamless experiences that grow revenue with every visit.

Get started with Customer Hub now

Get started

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