Klaviyo x Glow25 - Klaviyo UK

YoY growth in overall ecommerce revenue

17%

YoY growth in Klaviyo-attributed revenue

102%

YoY growth in email subscribers

Glow25 is a European pro-aging collagen brand on a mission to help people feel confident and comfortable in their own skin at every stage of life.

We sat down with the team to hear how they use Klaviyo’s precise segmentation to power a high-performing email and SMS strategy, deliver seamless omnichannel experiences, and scale across multiple markets.

I would definitely recommend Klaviyo because it makes our day-to-day work easier, makes our daily business very effective, and is the best tool for scaling.

Sema Durgan

Head of CRM and Retention

# Klaviyo x Glow25 <div class="videoWrapper"><iframe src="https://player.vimeo.com/video/1168098980" width="640" height="360" frameborder="0" allow="autoplay; fullscreen; picture-in-picture" allowfullscreen></iframe></div> **5%** YoY growth in overall ecommerce revenue **17%** YoY growth in Klaviyo-attributed revenue **102%** YoY growth in email subscribers [Glow25](https://glow25.nl/en) is a European pro-aging collagen brand on a mission to help people feel confident and comfortable in their own skin at every stage of life. We sat down with the team to hear how they use Klaviyo’s precise segmentation to power a high-performing email and SMS strategy, deliver seamless omnichannel experiences, and scale across multiple markets. > I would definitely recommend Klaviyo because it makes our day-to-day work easier, makes our daily business very effective, and is the best tool for scaling. > Sema Durgan > Head of CRM and Retention