Alexandra McPeak

Content strategist - Klaviyo

Alex McPeak is a Content Strategist at Klaviyo. She helps entrepreneurs and small businesses grow. Before joining Klaviyo in 2020, Alex spent several years writing, editing, and podcasting throughout the Boston tech scene. Alex graduated from Emmanuel College. Outside of work, Alex enjoys traveling to warmer places, reading mystery novels, and eating sushi.

Posts by this author

Alexandra McPeak

14 May 2025

13 SMS marketing best practices from the experts

Discover SMS marketing best practices from top ecommerce experts. Tips for higher click rates and better engagement using personalised campaigns.

Alexandra McPeak

13 May 2025

Abandoned cart emails: components and best practices, with 7 examples

Bring shoppers back with these 12 abandoned cart email best practices and examples from Klaviyo users. Refine your abandoned cart flow with Klaviyo.

Alexandra McPeak

10 Dec 2024

Maintain email list hygiene for better deliverability

Learn why email list hygiene is important, and how, with 4 steps to a cleaner email list

Alexandra McPeak

3 Nov 2023

Make your post-purchase emails count

Learn how to create automated post-purchase email flows that drive customer loyalty and maximise revenue.