Alexandra McPeak

Alex McPeak is a Content Strategist at Klaviyo. She helps entrepreneurs and small businesses grow. Before joining Klaviyo in 2020, Alex spent several years writing, editing, and podcasting throughout the Boston tech scene. Alex graduated from Emmanuel College. Outside of work, Alex enjoys traveling to warmer places, reading mystery novels, and eating sushi.

Posts by this author

Alexandra McPeak

16 Jun 2026

Abandoned cart emails guide and examples

Learn how to create high-converting abandoned cart emails with real examples, subject line ideas, timing advice and proven strategies for ecommerce brands in the UK.

Alexandra McPeak

16 Jun 2026

How to clean your email list: a 4-step hygiene guide

Learn why email list hygiene is important, and how, with 4 steps to a cleaner email list

Alexandra McPeak

26 Jan 2026

How brands are adapting to agentic shopping

Agentic shopping explains how brands put AI agents and tools to work across discovery, service and conversion in AI-driven commerce.

Alexandra McPeak

14 May 2025

13 SMS marketing best practices from the experts

Discover SMS marketing best practices from top ecommerce experts. Tips for higher click rates and better engagement using personalized campaigns.

Alexandra McPeak

3 Nov 2023

Make your post-purchase emails count

Learn how to create automated post-purchase email flows that drive customer loyalty and maximise revenue.