Built to win with Klaviyo

Sports, performance, and lifestyle brands face unique pressure: seasonal spikes around major moments, high-intent but unpredictable fans, rising acquisition costs, and customer journeys that span DTC, wholesale, and beyond. The brands that outperform don't add more tools. They simplify. By consolidating data, marketing, and analytics into one platform, they move faster, stay closer to customers, and convert when it counts.

This case study booklet shows how 10 leading sports, performance, and lifestyle brands use Klaviyo to power retention-led growth, target high-value customers with precision, and deliver personalised experiences at scale.

In this case study booklet you’ll learn:

• How brands replace fragmented tools with unified customer profiles
• How teams shift revenue from one-off campaign spikes to always-on, automated flows
• How brands activate around major cultural moments faster and with more precision
• How Marketing Analytics turns cohort intelligence into smarter, more personalised marketing
• The leading brands like Castore, Humantra, SOAR Running and BetterMe are driving success with Klaviyo