What’s new in Klaviyo

At Klaviyo, we never stop moving forward, with constant innovation and iteration to give our customers an even more powerful marketing platform. Find the latest and greatest product updates here—and check back soon. There’s always more to come.

Recent Klaviyo product announcements

CDP and reviews are live!

Featured product updates

August product updates

Last updated: August 30, 2023

August release notes: New features and settings for a more profitable BFCM

New settings and features to help make this your best BFCM yet.

Cultivate trust and engagement with Branded SMS Short Links

Customize your SMS domain to keep your messages on brand and encourage subscribers to engage. 

Multi-language support for reviews has arrived

We now offer translations to 12 languages for your review widgets and submission pages – enabling you to connect with customers around the world.

Stand out in the inbox with anytime campaign sending

Send email, SMS, and push notification campaigns at any time, down to the exact minute.

Consolidate your tech stack, drive efficiency, and increase customer lifetime value with Klaviyo CDP

Say goodbye to complexity and hello to efficiency. Klaviyo’s user-friendly customer data platform makes the Klaviyo you know better, even if you don’t have a developer army.

July product updates

Last updated: July 27, 2023

Engage app users with rich push notifications

Keep mobile app users engaged with rich push notifications that contain images.

Streamlined Customer Experience: Lead Capture with Shop

Connect with ideal customers in Shop's 100M+ user network. Unlock higher conversions and list growth with seamless checkout.

Move faster with Salesforce Commerce Cloud

Our new integration with Salesforce Commerce Cloud includes added features and functionality that reduce development time.

June product updates

Last updated: June 30, 2023

June release notes

New June features are here.

Create and update segments faster with our completely revamped segmentation engine

We've made significant upgrades to our state-of-the-art segmentation engine, allowing for faster segment creation across all users.

Automatically show discounts in product blocks with one click

Now you can show regularly priced items as being marked down for a sale in product blocks.

Enroll and retain subscribers with Ordergroove

Our new integration with Ordergroove let's you deliver personalization throughout the subscriber journey.

Introducing product reviews, powered by Klaviyo

Get the most out of your product reviews with your data consolidated in one platform.

May product updates

Last updated: May 31, 2023

May release notes

Discover the latest releases from May.

Accelerate time to value with commercetools

Sync data from commercetools into Klaviyo to deliver hyper-personalized experiences at scale.

Speed up your settings workflow

The redesigned settings page features a new UI and better workflow.

April product updates

Last updated: April 25, 2023

April release notes

New feature releases from April 2023 help you grow further, faster.

Plan your marketing strategy with the campaign calendar

See which channels you’re sending on and when through the new campaign calendar view.

The new campaigns list view

Easily toggle between the campaign list view and calendar view to understand your performance and make informed decisions for your next send.

Use Klaviyo and Criteo to deliver more personalized advertising experiences

Run more effective advertising campaigns with the Klaviyo-Criteo integration

Retain app users with mobile push notifications

Engage and retain app users with mobile push notifications – available for both Android and iOS.

March product updates

Last updated: March 31, 2023

March release notes

Learn about the latest new Klaviyo features!

Dive into your email deliverability

Click the deliverability tab in your most recent campaign to gain deeper insights into email performance.

A new home page dashboard experience

The redesigned home page dashboard helps you better understand your Klaviyo account performance.

Go deep with inbox provider data

New inbox provider data helps you troubleshoot deliverability issues.

A better way to view profile consent status

The redesigned channel status box makes it easier to see who is able to receive marketing messages on each channel.

February product updates

Last updated: February 15, 2023

February release notes

Stay up to date on the latest features we released in February.

View flow performance at a glance with the new flows page redesign

Get a high-level overview of flow performance in one click.

Improved notifications experience: click the bell icon

Check out the latest enhancements to our in-app notifications.

January product updates

Last updated: January 25, 2023

January release notes

Check out the latest new features we’ve released in January 2023.

Optimize SMS performance and A/B test content in flows

A/B test SMS content in flows to learn what resonates best with your audience.

In-editor product feeds

Create and view dynamic & personalized product feeds from right within the email template editor.

Expanded API endpoints & transitioning to Klaviyo’s new APIs

Important updates for Klaviyo’s developer community – learn about the latest API endpoints and transition plans to Klaviyo’s newest endpoints.

December product updates

Last updated: December 29, 2022

130+ ways to fuel your growth

We’re looking back on our top 5 favorites from the 130+ plus new features we released in 2022.

December release notes

Check out the latest new features we’ve released this month.

Declutter your account with archived flows

Clean up your flows page with the new archived flows feature.

Optimize SMS opt-in for mobile and desktop shoppers

Use dynamic blocks to build one form that shows the best way for mobile and desktop shoppers to sign up for texts.

Easily find what you need with quick search

Improvements to our search functionality make it easier to find the data you need.

November product updates

Last updated: November 21, 2022

What's new in Klaviyo: November product updates

Discover November product updates just in time for the holiday season.

Capture customer attention with full page forms

Utilize the whole browser with full page forms that display across the entire page.

Save time and skip the headaches with scheduled forms

Display signup forms automatically on your site with the new scheduled forms feature.

Use search data to get deep with your personalization with the new Klevu-Klaviyo integration

Integrate Klevu and Klaviyo to leverage high-intent search data in email, SMS, & more.

Save time and maximize your email performance with the new Litmus-Klaviyo integration

Integrate Litmus and Klaviyo to test emails at scale, without ever switching tools.

October product updates

Last updated: October 25, 2022

Send personalized texts to customers in New Zealand

Use all the Klaviyo features you love – like segments and customer data – to send targeted text campaigns and flows to New Zealand recipients.

What’s new in Klaviyo: October product updates

Discover new October product updates designed to save you time.

Increase security to your private API keys and set levels of access through scopes

Scopes for private API keys – a better way to keep your data safe.

Get granular with your targeting with the new Heap-Klaviyo integration

Integrate Heap and Klaviyo to leverage behavioral data – elevating your personalization efforts in email, SMS, and more.

Introducing Klaviyo’s Wix Partnership

Klaviyo is excited to announce our partnership and integration with Wix: Klaviyo for Wix eCommerce.

September product updates

Last updated: September 26, 2022

Conversion as a winning metric for A/B testing

A new Klaviyo A/B testing metric helps you zero in on the messaging that sells.

New navigation

Our upgraded navigation makes it a whole lot easier to find what you’re looking for.

Anomaly detection

We’ve trained Klaviyo to pick up on anomalies in your metrics. If one of your flows suddenly breaks, you’ll get a heads-up so you can get things back on track, fast.

Rules-based product recommendations

Send more personalized product recommendations to your customers to drive more conversions.

Overview dashboard enhancements

Several new upgrades to the overview dashboard make it even easier to track your marketing. performance and to share results with others.