SMS marketing resources

Browse Klaviyo's collection of SMS marketing resources for ecommerce brands

Are you trying to develop or advance your SMS marketing strategy? Looking for tactics that are proven to work? Curious to see how other brands are executing them?

Nine by Nine: 81 Brands Changing Modern Ecommerce

Klaviyo recently teamed up with our partners at Future Commerce to better understand which brands have staying power and why they’re so beloved. The results of that research are summarized and dissected in a new report, Nine by Nine: 81 Brands Changing Our World. Explore the research, discover key report findings, and have your questions answered in our upcoming webinar featuring expert insights by Phillip Jackson and Brian Lange, co-founders of Future Commerce.

Ecommerce Insights Amid COVID-19: How the coronavirus is changing consumer behavior

With the coronavirus (COVID-19) crisis rapidly evolving, brands worldwide are facing a new and challenging reality. Dig into a month’s worth of data behind consumer buying behavior, supply chain impact, sales patterns, ad spend changes, and more. Plus learn how brands are shifting their marketing strategy to address the current conditions.

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Getting Started with SMS Handbook

SMS stands for “short messaging service,” and SMS messages may more commonly be referred to as text messages. SMS marketing is a broad term and covers two types of text messages: SMS and MMS. MMS stands for “multimedia messaging service” and enables you to attach images and GIFs to your messages.

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Getting Started with SMS Handbook – Set Up SMS

SMS allows you to communicate effectively with customers via text. If you previously paid for other SMS tools alongside your Klaviyo account, you can now send text messages directly through Klaviyo instead. This leverages the data already in your account and makes it easier to seamlessly manage your SMS, emails, and integrations. SMS also paves the way toward advanced segmentation that drives customer-specific messages.

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The Difference Between SMS and Email

Email and SMS are powerful communication tools that you can use to build relationships with your customers and drive conversions. While email and SMS are both ways to communicate with your customers, they are different in a handful of ways. This article will help you understand where email and SMS differ and point you to resources for both.

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Advertising Glossary

View Klaviyo’s advertising glossary

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