Add text column body text.

Covid-19 poll daily insights

April 27, 2020

  • More people who are 65 or over are donating their stimulus checks than any other age group.
  • Those who’ve been laid off in the past month are mainly using their stimulus checks for necessities, along with some health and fitness products and home goods.
  • More women than men are planning to continue social distancing precautions after restrictions are lifted.


Those 65 and over are donating stimulus money at a higher rate. Twenty-four percent of people who are 65 or over donated at least a portion of their stimulus checks to a variety of charities and relief funds. As one person in this group explained, “We don’t need the money, others need our support.”

People in the 25-to-34 and 35-to-44 age ranges were the next most likely to donate, with about 13 percent of each group donating at least a portion of their checks.

percent donating part of their stimulus checks 4-27

People who have recently been laid off aren’t purchasing many non-essentials, but a few categories are still important.

Eighty-three percent of people who have been laid off in the past month say they’re using their stimulus money for bills and utilities, compared to just 37 percent of people who are currently employed full-time. However, categories like health, fitness, and home goods are still important to the recently unemployed. Nine percent of recently laid off people say they plan to buy health and fitness items, compared to five percent of those who are still employed.

stimulus check spending by employment 4-27

More women are planning to continue distancing after formal restrictions lift.

Thirty-two percent of women say they plan to stay home or continue social distancing after formal stay-at-home orders lift, compared to 21 percent of men. One woman explained that she plans to continue distancing “until a vaccine is implemented, out of respect for medical professionals and a desire to care for my neighbors.”

plans to continue staying home after orders are lifted 4-27

Every day, we leverage our network of 30,000 businesses and millions of consumers to tell you what’s happening so you can make the best decision possible for your business. Add your voice and help other businesses like yours.
Take the Daily Poll

Consumer sentiment

What are people buying and why?

Several people mentioned saving some or all of their stimulus check for a vacation that they’ll take after social distancing ends. For some, it’s helpful to have something to look forward to. For others, it’s a chance to escape and experience something new after being cooped up at home for so long. As one person said, “This whole experience has reignited my desire for travel and not taking life for granted.”

Others are getting creative and finding different ways to “escape” while continuing social distancing. Some survey participants mentioned buying books and video games as a way of immersing themselves in other worlds. Others are finding ways to safely get a change of scenery by getting outside. One person mentioned using their stimulus check to buy kayaks because it’s “recreation that involves a bit of distancing and takes advantage of local geography.”

A few people mentioned spending more money on their pets recently. Pet adoptions and fostering have risen during the crisis, and some are using stimulus money to get their pets the vaccinations they need. Others are spending it on pet food and grooming services. As one person explained about her dog, “She’s a priority.”

More resources for businesses affected by Covid-19