Klaviyo Archives

Announcing Klaviyo Coupons for Shopify stores - All Shopify store owners can include custom coupons in their email marketing.

Announcing Product Blocks - a WYSIWYG editor that puts your entire product catalog at your fingertips when you design an email.

Email marketers often focus on the two metrics that are easiest to track: open and click rates. The ultimate objective of email marketing, however, is not simply to have people open and click an [...]