Powerful marketing. Without the complexity.
Streamline your marketing, analytics, and data with one AI-powered platform. Built for marketers who want efficiency without compromise. Launch faster, cut the complexity, and lower TCO.
Powering 183,000+ relationship-driven brands
You want to deliver personalisation at scale? Klaviyo does that.
API calls processed on an average day
events processed per day on average
emails sent on an average day
What is B2C CRM?
Everything you need to build lasting customer relationships
Unified customer profiles: A single, comprehensive, actionable view of each customer’s online and in-person activity.
Real-time data syncs: Profiles, segments, automations, reporting—it’s all always up to date so you can make smarter decisions.
AI-powered insights: Predict churn, lifetime value, and future purchases to take proactive, impactful action.
AI-accelerated creation: Need a segment, flow, subject line, or entire email? Describe what you’re going for, and bam—it’s built.
Deliverability optimisation: From initial warming to daily use, Klaviyo helps protect your sender reputation so you hit inboxes.
Built for enterprise scale: 1.6+ billion daily API calls. 1.1+ billion daily emails sent. Just a typical day at Klaviyo.
Robust data security: ISO 27001 certified, SOC 2 Type 2 audited, designed to help you stay compliant with CCPA and GDPR.
Premium support: Your customer success manager helps navigate strategic decisions, spot opportunities, and drive growth.
The B2C CRM for relationship-driven brands
Dermalogica earns 67% Klaviyo-attributed revenue with email and SMS
Tatcha grows DTC revenue from New Year promo 20% with help from Klaviyo email + SMS