Episode 3
The unwavering optimism powering Naturalicious
This week on And Then This Happened, listen to the story of Gwen Jimmere, Naturalicious, and her newest venture, Good Hair Bar.

Episode 3
About the episode
Gwen Jimmere was working at Ford Motor Company and had all the comforts of a cushy corporate job—until she was laid off. Fortunately, Gwen had already begun working on her own company on the side, and soon after, she launched Naturalicious: a holistic beauty brand with a focus on natural haircare products. As the brand took off, Gwen realized that there was an opportunity to expand by opening a salon. And then this happened.
Thank you to our episode sponsor, Octane AI.
Listen to find out
- How Gwen pursued Naturalicious after being laid off
- How optimism is the key to Gwen’s recurring success
- Why Gwen founded Good Hair Bar as an extension of Naturalicious
- Why it took a three year journey to find the perfect hair salon for Good Hair Bar
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