K:AI’s, which stands for Klaviyo AI, shopping assistant, called K:AI Customer Agent, is trained on your specific product catalogue, help documents, and customer data. This means it can provide accurate, brand-specific guidance that helps customers make purchase decisions and complete transactions.
Why it matters
Why Klaviyo
Key features
Get started
Why does an AI shopping assistant matter?
Shoppers frequently abandon their carts when they have unanswered questions about sizing, shipping, returns, or product details. An AI shopping assistant removes this friction by providing immediate, helpful responses at any time of day or night.
For brands, this means fewer abandoned carts, higher conversion rates, and reduced support ticket volume. The assistant doesn’t just answer questions—it actively guides customers toward purchases with intelligent product recommendations based on their browsing history and past purchases.
Why choose Klaviyo for your AI shopping assistant?
Data-powered personalisation
Customer Agent connects to each shopper’s Klaviyo profile, accessing their purchase history, browsing behaviour, and preferences. This allows it to provide personalised product recommendations and contextual support that feels tailored to each individual customer.
Conversation-to-conversion focus
Customer Agent is built specifically for B2C commerce. It’s designed not just to deflect support tickets, but to actively drive sales through intelligent product suggestions, cross-selling opportunities, and guided shopping experiences.
Seamless omnichannel support
Provide consistent assistance across web chat, SMS, and email channels. When escalation to a human agent is needed, the full conversation history transfers seamlessly, so customers never have to repeat themselves.
WISMO automation
One of the most common customer support questions is, “Where is my order?” Klaviyo’s Customer Agent can instantly answer these WISMO (Where is my order) inquiries by pulling real-time order status information. This not only improves the customer experience with fast, accurate updates, but also reduces the volume of repetitive support tickets, freeing your team to focus on higher-value interactions.
Key features of Klaviyo’s AI shopping assistant
| Feature | Description | Available with Klaviyo |
|---|---|---|
| 24/7 automated support | Instantly answers questions about products, shipping, returns, and policies to help customers complete purchases and reduce support ticket volume. | ✔️ |
| Personalised product recommendations | Suggests relevant products based on browsing history, past purchases, and conversation context to drive cross-sells and upsells. | ✔️ |
| Order status and management | Provides real-time updates on order tracking, delivery status, and account information without requiring human intervention. | ✔️ |
| Intelligent escalation | Seamlessly hands off complex issues to human support agents with full conversation context for smooth customer experiences. | ✔️ |
| Boost engagement with personalised campaigns | Personalised campaign AI + SMS assistant automatically test message variants and send the ideal version to each subscriber—so every text feels relevant at scale. | ✔️ |
Disclaimer: K:AI Customer Agent is currently available in English. Additional languages will be available in 2026.
How to get started with Klaviyo’s AI shopping assistant
- Connect your knowledge sources. The assistant automatically learns from your Shopify storefront and any additional help documents you provide.
- Test your assistant. Use the preview environment to ask sample questions and identify any knowledge gaps that need additional training.
- Activate across channels. Launch Customer Agent on web chat, SMS, and email to start helping customers immediately.
Customer Agent helps brands provide round-the-clock, personalised support that scales without adding headcount.