Take your marketing to the next level

Join the marketing automation platform proven to drive repeat sales, increase retention, and provide higher lifetime value, with plans for email, SMS, reviews, and the customer data platform.

Estimate your price

How many contacts do you have?

Email and SMS

Starting at
$60
/ month

Make your marketing go even further by reaching customers through both email and SMS.

  • 1,001 - 1,500 contacts
  • Starting at 15,000 monthly email sends
  • Mobile push notifications
  • Includes applicable SMS carrier fees
  • Email and chat support

Email

Starting at
$45
/ month

Take the next step in your email marketing with a simple solution that personalizes at scale.

  • 1,001 - 1,500 contacts
  • Starting at 15,000 monthly email sends
  • Mobile push notifications
  • 150 free monthly SMS/MMS credits
  • Includes applicable SMS carrier fees
  • Email and chat support

Free

Starting at
$0
/ month

Perfect for getting started and trying out the Klaviyo customer platform.

  • Contact limit exceeded
  • Starting at 500 monthly email sends
  • 150 free monthly SMS/MMS credits
  • Includes applicable SMS carrier fees
  • Email support for first 60 days

The tools you need to scale, included with every plan

  • Hyper-precise segmentation
  • Drag-and-drop automation builder
  • Built-in forms and pop-ups
  • Personalized benchmarks
  • 300+ pre-built integrations
  • Templates with built-in best practices
  • Campaigns for targeted, one-off messages
  • Automated A/B testing
  • Detailed customer profiles
  • Personalized product recommendations
  • Precise multichannel attribution
  • Built-in compliance and deliverability

SMS

Klaviyo SMS uses a credit-based system, where the price per credit varies on the quantity you buy. Each message already includes carrier fees, and we provide a free toll-free number or a branded sender ID to get started. For more details about Klaviyo SMS, please refer to the FAQs below.

Country

SMS credits

MMS credits

USA

1 credit / SMS

3 credits / MMS

Canada

3 credits / SMS

5 credits / MMS

Australia

4 credits / SMS

N/A

UK

5 credits / SMS

N/A

Ireland

9 credits / SMS

N/A

New Zealand

10 credits / SMS

N/A

Germany

12 credits / SMS

N/A

Klaviyo reviews pricing

Send review requests to customers with confirmed deliveries, easily add top reviews to emails, and more—all powered by Klaviyo.

Currently available for Klaviyo customers on Shopify and Shopify Plus.

$25: 250 max monthly orders
$90: 1,000 max monthly orders
$175: 2,000 max monthly orders
$300: 3,500 max monthly orders
$500: 10,000 max monthly orders

Larger plans are available. Please contact sales at sales@klaviyo.com.

Klaviyo CDP pricing

Store, manage, analyze, and activate customer data more efficiently than ever, all on one vertically integrated platform.

CDP plans start at $500/month for 100k profiles.

• Prices are based on total profiles (learn more in the FAQ)
• Volume-based discounts built-in
• No setup or implementation costs
• Currently available to Klaviyo customers with a paid plan

For more information about pricing, please contact sales at sales@klaviyo.com.

Join over 135k paying customers

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Frequently asked questions

We do offer a free tier that includes email support for the first 60 days. You can create an account, import and sync your data, customize templates and emails, and use many of Klaviyo’s features for free. You can send 500 emails maximum to up to 250 contacts. You also get 150 SMS credits. You’ll be prompted to upgrade once you exceed that limit.