AI marketing tools turn ideas into results
Think it, do it, and automatically optimize it—all with powerful AI tools built into Klaviyo.
Optimize every move
New Channel affinity: Discover every customer profiles’ channel preferences and reach them where they’re most engaged.
Reputation repair: Automatically exclude unengaged profiles to boost deliverability.
Auto monitors: Get alerts if there’s a drop in key metrics.
A/B testing: Find the winning subject line, image, offer, CTA, or other needle-mover.
Personalized campaigns: Deliver the best variant of an email or SMS to each individual customer.
Forms display optimization: Show web forms at just the right time to get more sign-ups.
Smart send time: Boost engagement by timing emails perfectly.
Reveal hidden insights
Predictive analytics: Forecast next order date, CLV, churn risk, and more.
Product recommendations: Highlight the products each customer might like the most.
Benchmarks: Compare performance against your industry and personalized peer group.
Review sentiment: Know what customers are loving (or not) by analyzing feedback.
Create fast with generative AI
Describe what you want in plain language, and Klaviyo builds exactly what you need.
- Flows Interactive demo
- Email subject lines Interactive demo
- Segments
- Email content
- SMS campaigns and responses to texts
- Responses to customer reviews (AI even helps with customer headlines)
B2C brands speed up their success with AI
“Segments AI makes it so much easier to turn your thoughts into a segment.”
“Klaviyo’s generative AI saves a ton of time.”
“I love Klaviyo AI. It helps us figure out what will convert best.”
“Flows AI just built the flow structure for me. That was pretty amazing.”
AI marketing tools and resources
How are marketers using AI?
Global survey of 1,500+ marketers reveals how they’re using AI to win.
AI for speed and scalability
How to accelerate just about every aspect of marketing automation.
AI & the Klaviyo Community
Join the AI conversation with fellow Klaviyo users for tips and inspiration.
Klaviyo AI FAQ
Klaviyo AI brings advanced artificial intelligence capabilities to Klaviyo B2C CRM, including generative AI and machine learning (ML). These features help you work smarter, make data-driven decisions, and achieve even better results for your business.