What's new

Klaviyo is proud to announce the official launch of our technology partner program, to welcome even more platforms to our ecosystem.

We’re continuing to ship new features and platform enhancements so you can focus on building your business.  This month we’re highlighting new features that help you make better decisions with your data, save time while building new campaigns, and create more personalized email and SMS experiences for your customers. August product highlights: Make better decisions […]

Earlier this year, we released our new overview dashboard, giving you a central place within Klaviyo to track and understand your marketing performance. The new dashboard makes it easy to answer some of the tough questions you’re continually asked as a marketer: “What channels are making us the most money?” “How does our performance compare […]

Between the COVID pandemic and the labor shortage, online ordering has never been more vital to a restaurant’s success. But while third-party delivery platforms like Uber Eats, Grubhub, and Doordash bring in business, they also take a serious bite out of the profits. Getting repeat customers to order directly through your own website can make […]

You recently sent an SMS campaign to your customers announcing a limited-time 25% off promotion. Now, as you look at the performance metrics you ask yourself, “Are these metrics good or bad?” “Should my conversion rate be higher?” “Did this perform better than my SMS campaign a few months ago?” With clear answers to these […]

Klaviyo’s API is core to our value proposition. Though we are a leader in integrations, we know we can’t build everything under the sun; that’s where our API comes in. By opening up Klaviyo to our developer community, we empower our partners and customers to build whatever they need: from a simple script to tie together […]

Now you can have the protection of a unique coupon code—while keeping your customers on site. With the release of Klaviyo’s new feature, Coupons in Forms, you now have an easy way to generate both unique and static, click-to-copy coupons in your Klaviyo Forms. How does it work? If you’re using Klaviyo Forms, which are […]

Klaviyo brands in the U.S. and Canada are already using SMS not just to send marketing texts, but to message back and forth with their customers — and they’re seeing great results. We’re excited to announce that we’ve launched the same two-way text functionality for brands based in the United Kingdom and Australia.  Elevate the […]

As a customer data platform, Klaviyo relies on data from your business to function. When evaluating Klaviyo without data, it can be difficult to understand exactly how certain features will work. We built the sample data tool to help our customers move faster by having representative data for testing and prototyping. The sample data tool […]