Marissa Petteruti

Marissa Petteruti

Marissa started at Klaviyo on the Marketing team, and is now a technical writer on the Product Education team. She enjoys writing helpful content for our customers and training them on how to use the product.

Posts by this author

How to use Klaviyo
Office Hours: Building high-value abandoned cart email flows
klaviyo town hall
Klaviyo’s first town hall meeting
abandoned cart series
Our top-performing customers build kickass abandoned cart series. Here’s what they’re doing
top welcome emails
What top welcome emails have in common
better email campaigns
Boosting open rates isn’t a hack
better email campaign
Why you shouldn’t be scared of negative reviews (and how to manage them)
email campaign tools
50 Tools for Better Email Campaigns
A/B tests
Awesome A/B Tests for Flows
ab tests for newsletters
Awesome A/B Tests for Newsletters
discounting
Discounting & Segmentation: How They Fit Together