Joe McCarthy

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  To drive growth you need to build strong relationships with customers by listening for, collecting, and storing all of their important information.
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  For deeper customer insights that accelerate your business’ growth, you need resources to help you analyze trends and uncover opportunities.
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  Only when you have listened to and analyzed your customers can you truly communicate more personally and stand out from the competition.
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Joe McCarthy is Klaviyo’s Director of Performance Marketing. He leads several areas on the go-to-market team, including new customer acquisition, sponsorships, and segment marketing. Joe has more than a decade of experience in digital marketing, most of which he spent helping ecommerce businesses grow. Talking marketing strategy is one of Joe's favorite pastimes. He loves to travel, is an avid foodie, and he also loves to cook. Follow Joe on Twitter: @JM1731.

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