Find out how fashion retailer Taylor Stitch uses Klaviyo to deliver precision-targeted emails — and drive up revenue per recipient in the process.
Month: September 2017
Your header is the first thing viewers see when they open your email. It reminds the reader who you are and sets the tone for the rest of the message. Like any good first impression, it should be beautifully crafted and designed to reflect your brand. With that in mind, this week we updated how … Continued
Learn the 6 general ways Magento excels and how you can use them to your advantage.
Find out how to use Klaviyo to reach customers that aren’t opening your emails — and how to easily create powerful Lookalike Audiences in Facebook.
Black Friday and Cyber Monday are right around the corner. If you haven’t started planning yet, then you should start now. If you plan on sending targeted emails to help increase conversions, I suggest throwing social ads into the mix. According to a Facebook study (2014), people are 22% more likely to purchase after seeing a social … Continued
If you’re an ecommerce shop selling products that aren’t the most intuitive to install, like gadgets, a post-purchase email is a great opportunity to clearly explain how customers can get up and running.
How many emails should I be sending in my flows (also known as autoresponders or triggered emails)? It’s a question that we get asked often. While many ecommerce marketers believe it is in between 1-3 emails, we decided to dive into the data and look for a data-driven answer. We looked at 3 of our … Continued
If you’re just getting started with segmentation or looking for some inspiration from a few best in class shops, check out a few cool use cases for segmenting your audience.
A successful welcome email (or series) can be a great way to generate revenue and grow your business. But what separates a top converting email from an average one?
In our quest to demystify holiday sending, we took a look at the top performing holiday emails from 2016 to see what specific types of emails had the best conversion rates.