A new way to build email headers in Klaviyo

Your header is the first thing viewers see when they open your email. It reminds the reader who you are and sets the tone for the rest of the message. Like any good first impression, it should be beautifully crafted and designed to reflect your brand. With that in mind, this week we updated how … Continued

6 Facebook & Instagram Segments for Holiday Marketing

Black Friday and Cyber Monday are right around the corner. If you haven’t started planning yet, then you should start now. If you plan on sending targeted emails to help increase conversions, I suggest throwing social ads into the mix. According to a Facebook study (2014), people are 22% more likely to purchase after seeing a social … Continued