Text Messaging Reporting Tool

SMS tracking for ecommerce marketing

A SMS marketing reporting tool that tracks text campaign attribution without misleading or inflated results.
SMS and email

A unified attribution model

Small businesses can consolidate email and SMS with Klaviyo to gain immediate clarity of the multi-channel performance.

  • Spend less time making sense of reporting from different platforms
  • Confidently attribute a sale to email or SMS, not both
  • Accurately forecast growth and allocate future budgets
Data science

Predict and pinpoint SMS conversion

See which texts and emails drive sales, with adjustable attribution windows that fit your business.

  • Adjust attribution windows to match your sales cycle
  • Calibrate attribution based on channel engagement like last click
  • Dynamically add UTM tracking for both email and SMS
SMS Platform

Make informed decisions for texting in real-time

Harness flexible and pre-built reports that make it easy to test, measure and optimise SMS performance in an instant.

  • Split test email vs SMS in key automations like abandoned cart
  • Save time and effort by using pre-built multi-channel reports and benchmarks
  • Identify channel preference using segments with engagement data
Klaviyo’s advanced segmenting and clear analytics have allowed us the flexibility to target customers with market-specific content based on shopping behaviours. These crucial insights helped us dramatically increase our email and SMS revenues.
Kathleen Loftus, Global Digital Director at ICONIC London
Cosmetics by Iconic London - Klaviyo customer
Klaviyo keeps growing brands growing