SMS Conversations
Text Messaging Reporting Tool
SMS tracking for ecommerce marketing
A SMS marketing reporting tool that tracks text campaign attribution without misleading or inflated results.

SMS and email
A unified attribution model
Small businesses can consolidate email and SMS with Klaviyo to gain immediate clarity of the multi-channel performance.
- Spend less time making sense of reporting from different platforms
- Confidently attribute a sale to email or SMS, not both
- Accurately forecast growth and allocate future budgets
Data science
Predict and pinpoint SMS conversion
See which texts and emails drive sales, with adjustable attribution windows that fit your business.
- Adjust attribution windows to match your sales cycle
- Calibrate attribution based on channel engagement like last click
- Dynamically add UTM tracking for both email and SMS
SMS Platform
Make informed decisions for texting in real-time
Harness flexible and pre-built reports that make it easy to test, measure and optimise SMS performance in an instant.
- Split test email vs SMS in key automations like abandoned cart
- Save time and effort by using pre-built multi-channel reports and benchmarks
- Identify channel preference using segments with engagement data
Klaviyo’s advanced segmenting and clear analytics have allowed us the flexibility to target customers with market-specific content based on shopping behaviours. These crucial insights helped us dramatically increase our email and SMS revenues.
