Cancel or downgrade your Klaviyo account

Klaviyo's month-to-month billing structure makes it easy to adjust your subscription at any time.

How to get the best results from your account

Before you make any changes to your subscriptions, we recommend checking out the following resources, which can help you get the most out of using Klaviyo. As our users tell us, sometimes a few key settings or a single strategy can be a total game-changer. These six guides can help you transform your growth with the tools that are already at your fingertips.

Master the art of personalized email
Build stronger customer relationships by using real-time data to send emails that resonate on a personal level.
Guide to Your First Send ›

Make sure your emails reach their destination
Learn how to build a positive sender reputation, stay out of the spam folder, and prevent other deliverability issues.
Intro to Email Deliverability ›

Boost subscriber engagement
Build out a strategic content calendar that helps your brand catch and keep your subscribers’ attention.
Guide to Developing a Content Calendar ›

Turn abandoned carts into sales
Remind your customers about the items they left in their cart with automated abandoned cart messages.
Guide to Abandoned Cart Flows ›

Improve the quality of your list
Reduce unsubscribes, and retain and engage customers by cleaning unengaged or inactive profiles.
List Cleaning ›

Deliver great experiences
Turn casual customers into your brand’s biggest fans by reaching them with strategically targeted content.
Advanced Targeting Webinar ›

Adjust your subscription

  • How to cancel your SMS or Email subscription

    To downgrade an email subscription, go to Account > Billing > Email Plans. To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change.


  • How to cancel your account

    1. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days prior to your renewal date. Our team will contact you to finalize your request, and you will continue to have access to Klaviyo as usual until the end of your current term. After the term ends, your subscription will not renew.If you wish to cancel your account immediately, please specify this in the comment section of the form. We are able to cancel your account immediately upon receiving your request. However, please note that no refunds will be issued for any unused portion of a current paid term.To review Klaviyo’s cancellation policy in greater detail, please refer to our Terms of Service.
    2. Check your email for a message from Klaviyo confirming your request.
    Request account cancellation