Live From Your Laptop

Not your typical virtual event — it's a weekly live and uncut talk show that brings the Klaviyo community together to learn real-life strategies from brands who are owning it.

About the series

Hear straight from groundbreaking brand builders from the Klaviyo community about how they’re growing their business and ask your most pressing questions. Then, participate in a hands-on group activity lead by each episode’s guest. Whether it’s a wine tasting, a workout, or a meditation session, you’ll leave refreshed, renewed, and inspired with actionable ideas you can bring back to your business.

Take an hour for yourself each week to connect with like-minded pros, unwind, and have a little fun.

 

Upcoming:

Tuesday, September 29, 2020 | 4pm-5pm ET

Vital Proteins is helping people live a fuller, more vibrant life. In the last year alone, they’ve generated 70% of sales just from subscriptions. We’ll chat with a marketing leader from this mega brand about how they’re using Klaviyo features such as segments, flows, and predictive analytics to connect with their loyal customers, while also learning about their full-funnel marketing approach for the upcoming BFCM weekend. After, get ready to learn how to make a yummy snack with collagen.

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Tuesday, October 6, 2020 | 4pm-5pm ET

Loved by the Keto community from around the world, ChocZero is the new standard in sweet. In this episode, you’ll hear from ChocZero’s Ecommerce Director about how Klaviyo transformed their business. We’ll get an inside look into some of their best-performing flows and campaigns, along with the marketing tactics they have planned to make BFCM this year a little more sweeter. After, get into the Halloween spirit with a baking class!

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Stay in the loop on all of the upcoming Live From Your Laptop episodes. Sign up to be notified when we announce new guests!

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TB12 group
live from your laptop host

“I LOVE that they’re not overly polished and that people are real and live verses perfectly lit like a webinar might be.”

Staci, Circa Design

“Being only 30 minutes of Q&A, LFYL is actually detailed enough that I can walk away and execute on the advice ASAP.”

Orion, The Black Travel Box

Watch previous episodes:

Live from Your Laptop:TB12

Hear from TB12’s CMO on marketing strategies, how they are growing with Klaviyo, and ways this global health and fitness brand is pivoting during this time. Then, get your sweat on with a Tom Brady inspired workout with a TB12 body coach.

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Live from your laptop Mele

Hear from mēle’s CMO and Co-Founder on how this shake brand tripled subscribers using Klaviyo, tips on building out unique flows, and how they are helping the world during COVID-19. Then, watch an interactive cooking class with MTHR Nutrition’s Founder.

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Community Q&A with 7Cellars

Watch as 7Cellars and the Klaviyo community discuss marketing strategies for pivoting business in a COVID-19 world. Hear how Klaviyo customer, 7Cellars, moved 40% of their business to ecommerce and tips and tricks to becoming a wine connoisseur!

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Live from Your Laptop: Dog is Good

Hear how Dog is Good is saving lives one dog at a time and how they’ve used Klaviyo to generate 46% of their store’s revenue. Then, learn some training tips and tricks for you and your pet to do together!

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Live from Your Laptop: Youth to the People

Learn how skincare brand, Youth to the People, is using Klaviyo to grow and driving traffic from closed Sephora stores during COVID-19 to their online store. Plus, get skin care tips for finding that summer glow!

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Live from Your Laptop: My Intent

What’s your word? Hear from the founders of MyIntent – a lifestyle jewelry brand that was featured on the Today Show – on ways they are using Klaviyo to grow and how they’ve pivoted their marketing tactics and business model during COVID-19. Then take part in a live meditation session!

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Hear how this global haircare brand went from an idea to being sold in over 13 countries and 5,000 stores and salons, plus how they are using Klaviyo to keep growing! Then, learn how to do the latest summer hair braiding trends and hair hacks!

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Get the scoop on how Swoon is using fun and creative campaigns to connect with customers and how they went from a sugar free simple syrup for cocktails to a multifaceted sugar alternative for every day use. Then, learn how to make some traditional cocktail favorites, right in time for summer!

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Check out how Klaviyo customer, Eight Sleep, is paving the way with sleep technology to unlock better health and wellness and ways they’ve used Klaviyo to increase customer lifetime value. Then, join the community for two yoga flows to help improve our sleep hygiene.

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Learn how this female and Black-owned beauty brand is breaking the rules of makeup. From being featured on Shark Tank to being on the shelves at 450 Target stores worldwide, you’ll learn how they’re connecting with customers and using Klaviyo to scale. After, grab your makeup brushes to learn how to do a summer look in under 10 minutes.

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Hear from the Co-Founders of kids clothing brand, Princess Awesome, on ways they’ve used Klaviyo to scale! You’ll take away ideas on how to promote your brand and gather data with Klaviyo forms too. Then, channel your inner kid spirit and learn how to make slime!

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Gym+Coffee’s mission is to “Make Life Richer” by combining exercise and social elements together. Hear how this DTC Irish-designed athleisure brand 10x their return on advertising spend and doubled revenue in just the last 3 months with the help of Klaviyo. Then, learn some breathing techniques and a seated yoga flow to help combat stress.

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Get the skinny on how Skinny Mixes tripled revenue in the last two quarters by moving to a DTC model, increasing testing on messages and design, and interacting with their community of at-home baristas. You’ll also hear how they’re using Klaviyo to predict next purchase date and more. Then, learn how to make some Starbucks favorites right at home!

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CROSSNET is the world’s first four square volleyball game. Hear from the brand’s Co-Founder on how they went from concept, to hitting the beaches of Miami to collect emails, to now being up 500% in sales, in major retailers across the country like Dick’s Sporting Goods,  and generating over 65% of direct to consumer business. After, learn a conditioning circuit the pro volleyball players do!

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It’s the world’s strongest cup of coffee. Catch up with Death Wish Coffee’s Director of Ecommerce about how this DTC brand started in a basement and is now brewing up some impressive growth numbers by using email, social, partnerships, and the power of their community. Then, learn how to make a coffee-infused dry rub for the grill this summer!

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Hear how this global skincare brand went from a singular shelf in Harrods to doubling revenue year-over-year. You’ll hear straight from the Founder of 111SKIN why they made the decision to move to DTC and ways Klaviyo has helped them build a more personalized relationship with customers and achieve over 50% of revenue from email marketing. Then, learn what all the craze is about with master masking!

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Get the scoop on how two brand finalists from Klaviyo’s Owned Growth Stories contest are building customer loyalty and growing revenue. You’ll learn ways they grew their email list, segmenting tactics, and get an inside look at their best performing campaigns in Klaviyo. Then, learn the art of candle making with the founders of Frères Branchiaux Candle Co.!

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Check out part two of our special LFYL episode featuring two more brand finalists from Klaviyo’s Owned Growth Stories contest. You’ll hear incredible growth stories from True Moringa and Milky Mama, tips to growing a community of loyal customers, email flow ideas, and even get to learn how to make a body scrub and face mask with moringa oil!

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We kick off our special Black Friday Cyber Monday series with Eat2Explore! Learn how this culinary and culture explorer box has doubled revenue with Klaviyo, ways they’re gaining new customers without any heavy discounting, and what strategies they’re cooking up for the upcoming Cyber Weekend! After, follow along as we make a traditional Korean dish and learn about it’s rich history!

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Gravity Blankets went from raising $4.7 million on Kickstarter to now being in hundreds of thousands of homes worldwide. You’ll get an inside look at their highest performing flow, the Snoozeletter, and some tactical tips you can implement for for the BFCM holiday. After, learn the do’s and dont’s of sleep so that you can feel rested and put your best self forward!

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