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Klaviyo AI

AI that creates, resolves, and optimises— autonomously

You take the lead, AI does the work. With K:AI, agents keep you moving fast, creating instant on-brand campaigns and providing support 24/7, while built-in AI tools optimise every interaction for the biggest impact.

A digital interface displays an Eastie running shoe ad on the left and an AI chat assistant creating a Boston Marathon marketing campaign on the right.

Goodbye monotonous. Hello autonomous.

Composer

Instant creation. Build on-brand campaigns and flows with a single prompt, ready to review, tweak, and launch.

Customer Agent

Support and sell. 24/7 support answers common customer questions while identifying sales opportunities.

Personalisation

Automatically hone your strategy across audiences, channels, content, and timing with 40+ predictive and generative features.

Integrations

Access Klaviyo data within Claude, ChatGPT, or any AI tool you like with Klaviyo's MCP server.

Composer

Go from idea to launch-ready campaign with just a prompt

Composer creates and improves high-performing campaigns and flows powered by your data and brand context—across your channels.

Turn ideas into launch-ready campaigns fast
Start with a goal or prompt. Composer builds complete, structured email and text campaigns and flows through conversations.

Orchestrate across channels
Build and coordinate omnichannel campaigns on a single platform.

Scale your brand with trusted AI
Set the rules and generate results based on your brand voice, guardrails, audiences, catalog, performance, and predictive insights.

Stay two steps ahead with powerful insights
Ask questions, discover trends, and craft fresh tactics based on what’s actually driving revenue.

A mobile phone displaying an EASTIE running gear email next to a white card detailing a generated "Boston Marathon campaign" plan.
Customer Agent

The AI customer service agent built for B2C

Fast answers are one thing. Helpful answers are another. Customer Agent does both, so your brand can deliver ultra-relevant support in an instant.

Retail-ready and fully customizable
Pre-built skills for order tracking, returns, loyalty, and subscriptions get you live on day one, with the flexibility to customize for anything else your brand needs.

Resolves issues and drives revenue
Customer Agent recommends, converts, and resolves—handling everything from product discovery to post-purchase support, 24/7.

360-degree view of every customer
Every interaction is powered by a complete picture of your customer: purchase history, loyalty status, browsing behavior, and more.

Seamless personalization across channels
Create cohesive service experiences across email, text, chat, and WhatsApp, all with one consistent, on-brand agent.

Built-in trust and reliability
No black boxes. Full audit trails, built-in simulations, and guardrails keep your agent on-brand and on-policy, so your team can focus on what matters.

Tablet screen displaying an AI assistant interface with a 'Skills' section, showing how 'Easton uses skills to handle complex customer requests' and listing features like 'Product Recommendations' and 'Order Tracking'.
KLAVIYO AI PERSONALISATION

Personalisation that keeps customers coming back

K:AI handles who to reach, what to say, and when to send it—personalising every message with the right products. All driven by your data.

AI that works where you do

AI assistant interface on a screen, greeting "Good afternoon, Karl," with a text input field and task options including "Write," "Learn," and "Code."

Klaviyo Claude app

When you want to go deeper, Claude feels less like a tool and more like someone who can just take this off your plate. It pulls your Klaviyo data, figures out what needs to be done, and turns it into finished work you can actually use.

Klaviyo campaign performance screen displaying a chat, a table of four campaigns with revenue and recipient data, and an 'Analyze trends' button.

Klaviyo ChatGPT app

Ask a question, get an answer, and take action—without breaking your flow. It’s everything you need, right where you’re already working.

Diagram: MCP server connected to Cursor, Claude, Windsurf, and Visual Studio Code.

Klaviyo MCP server

Connect any AI agent or tool directly to your Klaviyo data. Build custom workflows, power your own tools, and bring AI into Klaviyo on your terms.

KLAVIYO AI PERSONALISATION

“Klaviyo, supercharged by its powerful AI features, enables us to easily and effectively build complex automated flows that deliver the right message to the right customers, in the right region, at the right time.”

Jarrod Hinvest, Head of ecommerce, Culture Kings

Why K:AI?

It works where you work
K:AI is embedded in every Klaviyo workflow and acts on your behalf across marketing, service, and analytics.

Data you own and trust
K:AI is trained on your brand, website, catalog, and profiles—because AI is only as good as your data.

Continuous innovation
We’ve been building AI features since 2017, with over 40 features available today—and counting.

Open by design
Our remote MCP server allows you to connect Klaviyo B2C CRM with your preferred AI tools.

AI your way
With K:AI, you have the power to use AI your way—from predictive AI for insights and speed to assistive AI for co-creation—and now, K:AI agents that act autonomously.

Klaviyo AI tools and resources

Explore the rest of the B2C CRM

K:Marketing

K:Service

K:Analytics

K:Data Platform

Klaviyo AI FAQ

K:AI is AI powering built-in agents that use your real-time customer profile to plan and launch marketing, personalise every send, and resolve customer requests – on one platform, with humans in the loop. Learn more about Marketing Agent and Customer Agent.