Join one of our free webinars to see how to grow your list, get new ideas for testing, and get up and running with Klaviyo fast by learning from experts.

Flows – Klaviyo’s automated emails

Next session: March 20th, 2 p.m. EST

Flows are Klaviyo’s automated emails. These emails are extra personalized because they send based on specific events customers perform, and contain dynamic information based on those actions.



Understanding your customers through segmentation

Next session: March 21st, 2 p.m. EST

Segmentation allows you to quickly identify groups of your customers based on specific criteria or behaviors. Klaviyo lets you target these segments with relevant messaging, which results in higher open, click, and conversion rates.



Building a content calendar

Next session: March 25th, 2 p.m. EST

Having a plan about what to send, and when, helps you run tests, and build momentum for your marketing campaigns with Klaviyo.



Metrics to measure for success

Next session: March 26th, 2 p.m. EST

After you’ve sent your first campaign, it’s time to measure your success. Klaviyo’s advanced analytics and reporting help you refine and improve future campaigns.



Designing to your mission

Next session: March 27th, 2 p.m. EST

Great design helps direct customers to the most important parts of your emails and emphasizes the quality of your product. Klaviyo’s editor let’s you easily create beautiful and effective emails.



Testing new ideas

Next session: March 28th, 2 p.m. EST

In this session we show you how you can use Klaviyo’s A/B testing feature, prebuilt flow library, and other content resources to test out new ideas and continuously iterate for improvement.



Getting ready for your first send

Getting ready for your first send

Next session: April 1st, 2 p.m. EST

You’ll learn how to efficiently manage your contacts in Klaviyo, so that you can focus on sending emails to your most engaged customers. We’ll also cover deliverability basics, so that you can make sure your messages get where they need to go.



Acquiring subscribers webinar

Acquiring subscribers and more data about them

Next session: April 2nd, 2 p.m. EST

Signup forms are a great way to collect new subscribers and more information about your existing subscribers. Klaviyo offers a number of ways to add signup forms to your site.




How often do these webinars run?

Webinars run Monday – Thursday every week.

I missed a topic. When will you present it again?

We present the 8 getting started topics every two weeks. If you missed a webinar for a particular topic, you can view the recording, or check back for the next available date.

Are these webinars recorded?

We post a recording and resources for every webinar in our help center.

What’s the benefit of attending live?

Our live webinars include a Q&A session at the end. Ask questions and get answers on the spot.

How long is each webinar?

We aim to make each webinar a 20 minute presentation, with slides and product demos, then we open it up for live Q&A. Q&A can last anywhere from 10-30 minutes.

Do you offer any other topics? What about advanced topics?

Stay turned for more topics, including advanced topics. Have an idea of a particular topic you’d like to hear about? We want to know. Reach out to us and let us know about your idea.

Where can I get more help?

If you’re looking for more help we’ve got tons of resources. Check out our help center for documentation, strategy guides, videos, courses, and more. Subscribe to our blog to stay up to date with the latest Klaviyo announcements, feature releases, and industry best practices. And last, be sure to check out the videos and associated resources from Klaviyo:BOS (check out a recap of last year’s conference and signup to attend this year).


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