September 25-26, 2019 Boston, MA

Agenda

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Check out the highlights from Klaviyo:BOS 2019!

 
  • Pre-Event

  • Day 1

  • Day 2

Pre-Event - Tuesday 9/24

  • 7:00 pm - 9:00 pm

    Early Arrival Party

Day 1 - Wednesday 9/25

  • 7:30 am - 9:00 am

    Registration and Breakfast

  • 8:00 am - 9:00 am

    Klaviyo Support Bar and 1:1s

  • 9:00 am - 9:40 am

    Opening Keynote from Klaviyo's CEO, Andrew Bialecki

  • 9:40 am - 10:00 am

    Break for Breakout Tracks

  • 10:00 am - 10:40 am

    Breakout Tracks

    Klaviyo LIVE

    • Make Money While You Sleep: How to Grow Your Revenue with Flows

      Details

      Presented by Alexandra Edelstein, Senior Product Manager, Klaviyo

    • Growing Your Revenue Intentionally: When and How to Use Coupons

      Details

      Presented by Abby Gettys, Onboarding Expert, Klaviyo

    Brand Spotlight

    • How to Efficiently be Creative: A Step-by-Step Approach to Continually (and Efficiently) Innovate & Improve Performance

      Details

      Presented by Jessica Hutchinson, Head of Email Marketing, Purelei

    • Owned Marketing: The Formula for Adding a New Revenue Stream to Your Business

      Details

      Presented by Kim Lewis - CEO & Co-founder, CurlMix, Alicia Ferguson - Marketing Director, CurlMix

    Owned Marketing

    • How To Combat the Rising Costs of Advertising

      Details

      Presented by Erik Huberman, Founder & CEO, Hawke Media

  • 10:00 am - 12:30 pm

    Klaviyo Support Bar and 1:1s

  • 10:40 am - 11:00 am

    Morning Break

  • 11:00 am - 11:40 am

    Breakout Tracks

    Klaviyo LIVE

    • How to Use Send Time Optimization and Gender Prediction to Boost Your Open and Click-through Rates

      Details

      Presented by Christina Dedrick, Data Science Software Engineer, Klaviyo

    • From Reports to Action: How to Find Answers to Drive Your Email Tactics

      Details

      Presented by Brian Whalley, Director of Growth, Klaviyo

    Brand Spotlight

    • The Scoop Effect: How Death Wish Coffee Learned How to Serve a Better Newsletter

      Details

      Presented by Will Critcher, Head of Direct Marketing, Death Wish Coffee

    • Culture Comes First: How NOBULL Built a Brand People Want to Join

      Details

      Presented by Todd Meleney, Director of Marketing, NOBULL

    Owned Marketing

    • How to Create Customer Connections through Unexpected Online and Offline Experiences

      Details

      Presented by Jamie Levy, Head of Merchant Engagement, Shopify Plus

  • 11:40 am - 12:00 pm

    Break for General Session

  • 12:00 pm - 12:40 pm

    General Session: Brand Spotlight Panel

  • 12:40 pm - 2:00 pm

    Networking Lunch

  • 12:50 pm - 1:20 pm

    Lunch & Learn presented by MuteSix and Highline Wellness

  • 1:00 pm - 2:00 pm

    Klaviyo Support Bar and 1:1s

  • 2:00 pm - 2:40 pm

    Breakout Tracks

    Klaviyo LIVE

    • You’re In! How to Ensure Your Emails Reach the Inbox

      Details

      Presented by Nader Fotouhi, Product Manager - Email & Deliverability, Klaviyo

    • What is AMP for Email?

      Details

      Presented by Sean Walsh - Senior Product Manager, Nikita Shenkman - Software Engineer, Klaviyo

    Brand Spotlight

    • Diving into the Data: Unilever’s Journey of Understanding its Customers

      Details

      Presented by Connie Kim, VP, Technology Strategy & Business Development, Unilever Prestige

    • Fanning the Flames: How Solo Stove Creates Revenue-driving Email Marketing Campaigns

      Details

      Presented by MaryAnn Bekkedahl - SVP Global Business Development, BigCommerce, John Merris - CEO, Solo Stove

    Owned Marketing

    • Future Proof Your Online Retail Strategy

      Details

      Presented by Jim Gillon, Director of Sales, Magento, an Adobe company

  • 2:40 pm - 3:00 pm

    Break for General Session

  • 3:00 pm - 3:40 pm

    Keynote from Kopari Beauty's Chief Digital Officer, Megan Whitman

  • 3:45 pm - 4:30 pm

    Keynote from Hint's Founder & CEO, Kara Goldin

  • 4:30 pm - 5:30 pm

    Klaviyo Support Bar and 1:1s

  • 4:30 pm - 5:30 pm

    Networking Happy Hour

  • 7:30 pm - 10:00 pm

    Own the Night Party

Day 2 - Thursday 9/26

  • 9:00 am - 10:00 am

    Breakfast

  • 9:00 am - 10:00 am

    Klaviyo Support Bar and 1:1s

  • 10:00 am - 10:40 am

    Product Keynote from Klaviyo's Director of Product, Jake Cohen

  • 10:40 am - 11:00 am

    Break for Breakout Tracks

  • 11:00 am - 11:40 am

    Breakout Tracks

    Klaviyo LIVE

    • Make Money While You Sleep: How to Grow Your Revenue with Flows

      Details

      Presented by Alexandra Edelstein, Senior Product Manager, Klaviyo

    • Email Templates: What You Should Know and What You Probably Don’t

      Details

      Presented by Natalie Higgins, Product Expert, Klaviyo

    Brand Spotlight

    • Owning The Customer Journey: Making Klaviyo Your Marketing CRM

      Details

      Presented by Jon Palmer, Marketing Director, HYLETE

    • Endless Creativity: How Chubbies Creates Fresh Email Content All Year Round

      Details

      Presented by Erich Hellstrom - Digital Marketing Strategist, Chubbies, Kevin Page - Sr. Manager Media Strategy and Measurement, Chubbies

    Owned Marketing

    • Email to CRM Evolution

      Details

      Presented by Ryan McGuire, VP, CRM and Email, Tinuiti

  • 11:00 am - 12:00 pm

    Klaviyo Support Bar and 1:1s

  • 11:40 am - 12:00 pm

    Morning Break

  • 12:00 pm - 12:40 pm

    Breakout Tracks

    Klaviyo LIVE

    • Expanding Your Marketing Strategy: How to Use Klaviyo to Send SMS Messages

      Details

      Presented by Andrea Wan, Product Manager, Klaviyo

    • From Reports to Action: How to Find Answers to Drive Your Email Tactics

      Details

      Presented by Brian Whalley, Director of Growth, Klaviyo

    Brand Spotlight

    • Do More with Less: How Who Gives A Crap Creates Delightful and Sustainable Marketing That’s Good for the World

      Details

      Presented by Mike Altman, Retention Marketing Manager, Who Gives A Crap

    • Pay Homage: How Homage Uses Unforgettable Moments and Iconic Athletes to Inspire an Audience

      Details

      Presented by Robert Jacko - VP of Digital Ecommerce & Marketing, Homage, Justin Nottke - Associate Director of Digital Design, Homage

    Owned Marketing

    • The Paradox of Success in the Age Of The Customer

      Details

      Presented by Brigitte Majewski, VP, Research Director, Forrester

  • 12:30 pm - 3:30 pm

    Klaviyo Support Bar and 1:1s

  • 12:40 pm - 1:50 pm

    Networking Lunch

  • 12:40 pm - 1:40 pm

    Ladies of Ecomm Lunch

  • 1:50 pm - 2:30 pm

    General Session: Partner Panel

  • 2:30 pm - 2:50 pm

    Break for Breakout Tracks

  • 2:50 pm - 3:30 pm

    Breakout Tracks

    Klaviyo LIVE

    • Expanding Your Marketing Strategy: How to Use Klaviyo to Send SMS Messages

      Details

      Presented by Andrea Wan, Product Manager, Klaviyo

    • How to Use Signup Forms and Facebook Advertising to Grow Your Subscriber List

      Details

      Presented by Leigh Bentson - Customer Success Manager, Dan Kezerashvili - Senior Software Engineer, Klaviyo

    Brand Spotlight

    • Getting Personal: Building Relationships and Community with Customers

      Details

      Presented by Dan Weisman, VP of Marketing, Ministry of Supply

    Owned Marketing

    • The Paid Advertising Arbitrage is Over: How Your Marketing Strategy Needs to Evolve

      Details

      Presented by Reza Khadjavi, CEO, Shoelace

  • 3:30 pm - 3:40 pm

    Break for General Session

  • 3:40 pm - 4:20 pm

    Closing Keynote from Beardbrand's CEO, Eric Bandholz

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