COVID-19 Ecommerce market pulse
Adapt to the changing marketing with the latest global ecommerce trends and insights.
Adapt to the changing marketing with the latest global ecommerce trends and insights.
Find out how the coronavirus is impacting various industries with this year-over-year comparison of ecommerce sales, based on Klaviyo’s global data.
Order Values* (in millions) *Global, not just US
On the other hand, industries like jewelry and consulting services have experienced declining in demand based on consumer lifestyle changes. As a result, we refer to these categories as non-essentials.
Still, some sales are holding steady in spite of the pandemic – namely, food and beverages. Since these products are as important to consumers as ever, we refer to them as essentials in our data and analysis. See the full category breakdown
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